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	<title>Specialty Retail Expert &#187; Tips</title>
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	<pubDate>Mon, 01 Mar 2010 13:30:31 +0000</pubDate>
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		<title>Sell Like An Olympian</title>
		<link>http://www.specialtyretailexpert.com/2010/03/01/sell-like-an-olympian/</link>
		<comments>http://www.specialtyretailexpert.com/2010/03/01/sell-like-an-olympian/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 13:30:31 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Business Ideas]]></category>

		<category><![CDATA[Guest Post]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=920</guid>
		<description><![CDATA[Today&#039;s guest post is from Meryl Hooker, Sales Rockstar.
I am not a sports fan but like so many others, the Olympic games in Vancouver caught my attention. I didn&#039;t make time to sit down and watch any of the events, but some of the highlights really got me thinking. Of all the amazing performances, I [...]]]></description>
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		<title>Blog About Your Gift Show Trip and Treasures</title>
		<link>http://www.specialtyretailexpert.com/2010/02/01/blog-about-your-gift-show-trip-and-treasures/</link>
		<comments>http://www.specialtyretailexpert.com/2010/02/01/blog-about-your-gift-show-trip-and-treasures/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 00:59:05 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Shows]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=873</guid>
		<description><![CDATA[Over the last few months I have reviewed hundreds of gift shop websites. One thing that I&#039;ve noticed is that very few of them post pictures of their new products, or products that are on the way from a recent show trip.  
One of the best ways to talk about what you ordered from [...]]]></description>
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		<title>Design Your Email Marketing for the Five Stages of Viewing</title>
		<link>http://www.specialtyretailexpert.com/2010/01/31/design-your-email-marketing-for-the-five-stages-of-viewing/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/31/design-your-email-marketing-for-the-five-stages-of-viewing/#comments</comments>
		<pubDate>Sun, 31 Jan 2010 22:02:17 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Email Marketing]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=869</guid>
		<description><![CDATA[Research has shown that people tend to breakdown their email into five levels of viewing. As readers go deeper into the process, your chances increase that they will read your entire message.
Here&#039;s an overview of the five stages:
Stage 1: From the NameDuring this stage viewers determine if they want to initially read your email based [...]]]></description>
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		<title>National Kiosk Retailer Announces Growth Plans&#8230; on Facebook First</title>
		<link>http://www.specialtyretailexpert.com/2010/01/25/national-kiosk-retailer-announces-growth-plans-on-facebook-first/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/25/national-kiosk-retailer-announces-growth-plans-on-facebook-first/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 22:54:16 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Social Marketing]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=859</guid>
		<description><![CDATA[One of the things that I&#039;m enjoying most about social marketing is watching the various ways that companies are creatively utilizing it to communicate their message. For example, See&#039;s Candies just announced on Facebook that they will be expanding into the Midwest with two permanent kiosk locations. In a short time after they made the [...]]]></description>
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		<title>Words of Encouragement</title>
		<link>http://www.specialtyretailexpert.com/2010/01/24/words-of-encouragement/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/24/words-of-encouragement/#comments</comments>
		<pubDate>Sun, 24 Jan 2010 23:59:14 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Tips]]></category>

		<category><![CDATA[customer service]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=856</guid>
		<description><![CDATA[I have seen a number of retailers, after a purchase, offer their customers an opportunity to choose an inspirational message from a jar.  I think this is a nice gesture and one that can easily be duplicated in your store.
Plus it will give your customers a happy thought when thinking of your store.
For ideas [...]]]></description>
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		<title>A Great Example of Customer Service</title>
		<link>http://www.specialtyretailexpert.com/2010/01/21/a-great-example-of-customer-service/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/21/a-great-example-of-customer-service/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 13:36:54 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=854</guid>
		<description><![CDATA[While I was at the Dallas Market Center last week, I noticed red phones spread throughout the market, with a clever sign that read, &#034;all questions answered.&#034; I loved how personal and accessible it was.
I started thinking, what if you posted a similar creative and clever type of sign in your store behind the cash [...]]]></description>
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		<title>Survey Your Loyal Customers</title>
		<link>http://www.specialtyretailexpert.com/2010/01/19/survey-your-loyal-customers/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/19/survey-your-loyal-customers/#comments</comments>
		<pubDate>Tue, 19 Jan 2010 14:14:42 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=847</guid>
		<description><![CDATA[Wouldn&#039;t it be great to find out what your customers really think about your store? Why not find out with a customer survey?
Coming from a psychology background, I feel obligated to mention that surveys do have flaws, but ultimately I feel it&#039;s better to ask than to have not asked at all. With websites like [...]]]></description>
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		<title>Storefront Displays That Sell More</title>
		<link>http://www.specialtyretailexpert.com/2010/01/14/storefront-displays-that-sell-more/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/14/storefront-displays-that-sell-more/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 14:19:06 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Merchandising]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=831</guid>
		<description><![CDATA[Last week I walked by a store in the airport and was compelled to stop by a wonderful storefront display. I saw an attractive barrel with cute little cosmetic bags overflowing from it and a chalkboard sign that read, &#034;Special Sale: $4 each, or 3 for $9.&#034; Since I do a lot of traveling (and [...]]]></description>
		<wfw:commentRss>http://www.specialtyretailexpert.com/2010/01/14/storefront-displays-that-sell-more/feed/</wfw:commentRss>
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		<item>
		<title>New Year, Fresh Start</title>
		<link>http://www.specialtyretailexpert.com/2010/01/12/new-year-fresh-start/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/12/new-year-fresh-start/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 14:03:11 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Business Ideas]]></category>

		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=819</guid>
		<description><![CDATA[One of the things I love most about a new year is that we go over the budgeting and sales from the previous year, which forces me to take time to assess how the year actually went—what worked and what didn&#039;t. Then, I plan ahead for the new year.
At a recent 2010 strategy meeting with [...]]]></description>
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		</item>
		<item>
		<title>New Year&#039;s Resolutions</title>
		<link>http://www.specialtyretailexpert.com/2010/01/11/new-years-resolutions/</link>
		<comments>http://www.specialtyretailexpert.com/2010/01/11/new-years-resolutions/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 18:56:48 +0000</pubDate>
		<dc:creator>patricia</dc:creator>
		
		<category><![CDATA[Tips]]></category>

		<guid isPermaLink="false">http://www.specialtyretailexpert.com/?p=817</guid>
		<description><![CDATA[I have always loved making New Year&#039;s resolutions. As a young child I remember my Dad encouraging me to take out a notebook and write them down, and that&#039;s a tradition I continue to embrace.  
He taught me that when you write down your goals it achieves two things: 1) it makes you really [...]]]></description>
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