iPhone App Generates 2 Million in Plush Toy Sales
March 3, 2011 at 8:15 am | In Marketing, Merchandising, New Product Ideas | Comments | Get this via emailI saw a news story the other day that Rovio, a Finland-based, wireless device game company, has sold more than two million Angry Bird plush toys thanks to the popularity of its Angry Birds app. Angry Birds, a puzzle video game, is the top-selling iPhone app of all time, according to a story on BusinessInsider.com. The game has been downloaded more than 50 million times! Rovio plans to develop and sell more game add-ons and accessories.
I think it’s exciting to think about the potential new product and sales opportunities in this category. Might this inspire you to add a new product to your store that reflects our nation’s growing interest in game apps?
Pinnacle Publishing Group | 195 Hanover Street, Hanover, MA 02889
© 2007-2011 Patricia Norins, All Rights Reserved.
Entries and comments RSS feeds.
The Specialty Retail Expert, Patricia is the leading authority in the industry and the founder and publisher of 